Who are LoveWinners?

Hi, I'm George, and I run LoveWinners.co.uk

Betting is more fun when you're winning: Since we formed in 2011 it has been our mission to help more punters enjoy their betting experience.

There is no substitute for expertise and 'inside knowledge'. 

We are a four strong team of gambling industry experts, and supply all the information and betting tips that make up our Premium Sports Tipping and Elite Rugby services. 

"...a wonderful service run by genuine people...it's amazing that people like yourselves are willing to share your knowledge with us punters...everyone really knows their stuff...I'm a customer for life."
AARON M

Why do we Win?

Our team of tipsters all have experience from within the betting industry.

We are odds compilers, traders, market makers and professional gamblers.

This is not just a hobby for us, or something that we do in our spare time - our professional careers are devoted to finding value in sports betting markets.

It is this experience that gives us our edge on the betting markets - as shown by our incredible track record.

"The legend of Love Winners is growing. You blokes are unbelievable."
TY H

Where have LoveWinners come from?

We started life as GT_Tips in 2011, publishing tips & betting content for free.

...and we were popular! Our twitter following quickly ballooned to over 30k followers and our employers hated it. 

It forced a few re-brands. The Rugby tips split off as Makfi Elite, before reuniting with the other Sports on LoveWinners.co.uk in 2018.

We still run two different services. 

The Premium Sports Tipping service provides betting tips for four different sports (Racing, Golf, Tennis, NFL) all for the price of one, and is suitable for all punters.

The Elite Rugby service has strictly limited membership numbers and is designed for punters looking to turn a serious profit. It caters to those who have faced account closures and are looking to stake larger amounts. 

"top work again this weekend...Have come to expect nothing less! #lovewinners"
James M

What's an Affiliate?

Many affiliate tipsters are great fun to follow, with competitions, betting clubs, free tips, prizes, a great sense of community and 'banter'. 

But be careful - these guys make money when you lose. 

Let me say that again; they want you to lose money. 

If you see a 'tipster' posting any link to a bookmaker, then they are working for the bookmaker. 

We do not work for the bookmakers. We work for YOU. 

Our enjoyment, betting profit and site income comes entirely from finding and sharing profitable betting tips. It's what we're here for, and it's what we do.

"...bringing back returns that put any savings account to shame! #LoveWinners"
H Jordan

What does 'ROI%' mean?

There's lots of jargon in the gambling world and one we use all over the website is 'ROI' (Return on Investment) or 'POT' (Profit on Turnover), which means the same. 

These are measures of profitability, they're your bottom line. If it's positive, you're making profit - and the higher the number, the better it is. 

If I stake £50 on a day's racing, have a winner and a place returning a total of £60 -  I have made a profit on the day of £10, at 20% ROI (10/50 = 0.20 = 20%). 

We use this measure to help analyse our personal performance and as a way of summarising the performance of our tipping team. 

It is by no means a perfect way of measuring tipping performance however, as one massive factor in betting markets is liquidity. 

It's no good being able to win huge ROI%s if you are only able to bet £1 at a time. 

This is where our Elite Rugby service specialises. We sacrifice some of the early opportunities in favour of tipping later in to markets when members can get several thousands of pounds on (if they choose!)

All that ultimately matters in this game is your take home profit, and that is Total Stake x ROI%.

"I don't know of any other services who can release late in to liquid markets and still turn a great profit"
Chris M

So what can I expect from LoveWinners?

Sports Betting is a roller-coaster ride. We love it, and we have all made a handsome profit from it over the years, but it comes with absolutely no guarantees. 

While our PnL Charts might make it look like steady progress, if you zoom in you will see many peaks and troughs. 

The real skill to sports betting is being able to zoom out, ride those bumps and have a long term view to results. 

This is very much easier said than done, but we are on hand. 

If you have any questions about bankroll management, stake size, getting on, understanding tips, betting markets - anything whatsoever, then drop me a line at george@lovewinners.co.uk or @Love_Winners_ and I'll get back to you. 

"I've followed a few but Love Winners is easily the best"
@Jonalty

Thank you for taking the time to read this.

Now it's time to bet with the professionals, and Join the Winners Today >

George (LW)